September 20 Detailed Schedule

08.30 – 09.00

Registration

09.00 – 09.10

Welcome & Opening Remarks for Workshop
“How To Get Into Academic Journals”

Anne Gregory – Professor of Corporate Communications,

University of Huddersfield (United Kingdom)

Yuliana Prasetyawati – Head of Centre for ASEAN Public Relations Studies (Indonesia)

Opening Remarks for Workshop for Association Leaders

Prita Kemal Gani (APRN President, the Global Alliance for Public Relations and Communication Management Regional Delegate at-Large (ASIA))

09.10 – 12.00

Session: Workshop “How To Get Into Academic Journals”

Session 1:
• Generating Publishable Ideas
• The Publishing Process From Start to Finish

Session 2:
• Exploiting Your Publications
• Writing Cases

09.10 – 12.00

Session: Workshop for Association Leaders

Key Discussion : How Associations Leaders sustain their associations and businesses

Speakers:

Prof. Anne Gregory – Professor of Corporate Communications, University of Huddersfield (United Kingdom)

Fiona Cassidy – Former President of Public Relations Institute of New Zealand (New Zealand)

Prof. Gregor Halff – Professor and Deputy Dean at Singapore Management University & Co-Chair ASEAN PR Conference Committee

Speakers:

Jose Velasco – Chairman of Global Alliance for Public Relations and Communication Management 2017-2018 (Spain)

Daniel Tisch – CEO of Argyle
Public Relationships, Former
Chairman of Global Alliance
2011-2013 (Canada)

Moderator:

Mateus Fulanetto – Director ABERJE
Brazil, COA – Chief Administrative
officer at Global Alliance for Public
Relations and Communication
Management (Brazil)

12.00 – 13.00

Lunch Session

13.00 – 17.00

Presentation and Panel Discussion

Reviewers:

Prof. Anne Gregory – Professor of Corporate Communications, University of Huddersfield (United Kingdom)

Prof. Gregor Halff – Professor and Deputy Dean at Singapore Management University & Co-Chair ASEAN PR Conference Committee

Prof. Parichart Sthapitanonda – Professor at Faculty of Communication Arts, Chulalongkorn University (Thailand)

DR. Marianne D. Sison – Convenor/Founding Chair, Asia Pacific Public Relations Research and Education Network School of Media and Communication, RMIT University (Australia)

DR. Rino F. Boer – Director of Postgraduate Programme, The London School of Public Relations Jakarta (Indonesia)

Dr. Adam James Fenton – Lecturer and Professional Program Director Post Graduate Program of LSPR Jakarta (Indonesia)

Welcome Reception: Wednesday, 20 September 2017

17.00 – 18.30

Welcoming Remarks

Ermiel Thabrani (CEO-President UPR Communication and Senior Lecturer at the London School of PR Jakarta (Indonesia)

Prita Kemal Gani – APRN President, the Global Alliance for Public Relations and Communication Management Regional Delegate-at-Large (ASIA), (Indonesia)

José Velasco – Chairman of Global Alliance for Public Relations and Communication Management 2017-2018 (Spain)

Opening Remarks

I Made Mangku Pastika – Governor of Bali (Indonesia)

Keynote Speech

Rosarita Niken Widiastuti – Director General for Public Information and Communications, Ministry of Communications and Information Technology (Indonesia)

17.30 – 19.00

Awarding, Cocktails, Networking Entertainment

Opening by Agung Laksamana (Chairman of PERHUMAS/ Indonesia PR Association)

Opening by: Agung Laksamana – Chairman of PERHUMAS/Indonesia PR Association (Indonesia)

Presenters:

Gregor Halff – Professor and Deputy Dean at Singapore Management University & Co-Chair ASEAN PR Conference Committee

Jafrri Amin Osman (Vice President of Institute of Public Relations Malaysia)

September 21 Detailed Schedule

08.00 – 09.00

Registration

09.10 – 10.30
  • ASEAN Anthem

  • Cultural Dance Performance (Balinese Dance)

  • Opening Remarks

Hosts Remarks:

Prita Kemal Gani – APRN President, the Global Alliance for Public Relations and Communication Management Regional Delegate-at-Large (ASIA) (Indonesia)

José Velasco – Chairman of the Global Alliance for Public Relations and Communication Management 2017-2018 (Spain)

Speaker:

H.E. Rudiantara – Minister of Communication and Information Technology (Indonesia)

Speaker:

Tito Karnavian – National Police Chief of Indonesia (Indonesia)

10.45 – 11.15

Keynote Speech

Chairul Tanjung – CEO of CT Corp and Former Coordinating Minister of Economics of Indonesia (Indonesia)

11.20 – 12.50

Lunch Session

Topic: Political Communications in ASEAN

Speaker:

Ma. Lourdes N. Tiquia – CEO PUBLiCUS Asia, Inc. (Philippines)

12.50 – 14.00

Session 1 (Concurrent Session)

Key Area of Discussion 1:  ASEAN and People: Insights

Main Topic:

Reshaping Perceptions of ASEAN’s Image to Promote Friendship and Preserve ASEAN Culture in a Global Community

Speakers:

Victor Chin – CEO Web TV Asia (Singapore)

N. Nurlaela Arief (Head of Corporate Communications PT. Biofarma)

Moderator :

Krishnasamy Bhavani – Managing Director International PR Training Pte Ltd, Former President of the Institute of Public Relations of Singapore and APRN Honorary Council Member (Singapore)

Main Topic:

PR Competencies and Abilities in ASEAN and Globally

Speakers:

Anne Gregory – Professor of Corporate Communications, University of Huddersfield (United Kingdom)

Ramon R. Osorio – Former Head Corporate Communication at ABS- CBN, Former President of Public Relations Society of The Philippines (Philippines)

Moderator :

Tato Carbonaro (ABERJE Brazil, Delegate – at – Large of Global Alliance for Public Relations and Communications Management)

Interactive Session

14.00 – 15.20

Main Topic:

Cascading an ASEAN identity into the Global Community

Speakers :

Devy Suradji – Special Staff in Communication and Media, Ministry of Indonesia State Owned Companies (Indonesia)

Tofan Mahdi – Head of Communication Division of PT Astra Agro
Lestari Tbk (Indonesia)

Moderator:

Freddy H. Tulung – Former Director General for Public Communications
and Information at the Ministry of Communication and Informatics
(Indonesia)

Interactive Session

15.20 – 16.40

Key Area Area of Discussion 2: ASEAN and the PR IndustryMain Topic:
Understanding, Refining and Managing the ASEAN Brand in a Global Context

Speakers:

Krishnasamy Bhavani (Managing Director International PR Training Pte Ltd, Former President of the Institute of Public Relations of Singapore and APRN Honorary Council Member)

Nutthaboon Pornrattanacharoen – Vice President, Academics, Thailand PR Association (Thailand) 

Moderator:

Justin Green – Director Wide
Awake Communications, Global Ambassador African Public Relations
Association, Delegate Global Alliance for Public Relations and
Communication Management, Former President & current Vice-President
of the Public Relations Institute of Ireland (Ireland)

Interactive Session

Gala Dinner at GWK

September 22 Detailed Schedule

09.15 – 09.40

Summary of Day 1

09.40 – 11.15

Session 1 (Concurrent Session)

Key Area of Discussion 3: ASEAN and the Global Community

Main Topic:
Building a Strong Reputation in a Competitive World

Speakers

José Velasco – Chairman of the Global Alliance for Public Relations and Communication Management 2017-2018 (Spain)

Jennifer Muir – National President of the Public Relations Institute of Australia & Chief Counsel Primary Communication (Australia)

Leila Djafar President Director PT Aqua Golden Mississipi (Indonesia)

Key Area of Discussion 3: ASEAN and PR Industry

Main Topic:
Challenges to Investor Relations in a Rising ASEAN Region

Speakers

Agung Salladin (Marketing Director PT. Wika Realty)

Meidyatama Suryodiningrat –
President-Director of the
National News Agency LKBN
Antara (Indonesia)

Moderator

Amith Prabu – Co- Founder &
Advisor, PRAXIS, Promise
Foundation (India)

Moderator

Kathy O’Brien – Founder of Red Shoe Communications, Lecturer of Organization Behavior at Sasin Graduate Institute of Business Administration of Chulalongkorn University (Singapore)

Interactive Session

11.20 – 11.35

Presentation of Friendship Agreement between ASEAN PR Network & Public Relations Institute of Australia

11.35 – 13.30

Lunch Session

Mdm Jiang Qin (Deputy Chief of Mission, Minister Counsellor)

13.30 – 15.00

Key Area of Discussion 2: ASEAN and the PR Industry

Main Topic:
Global PR Education for ASEAN Integration

Speakers:

Gregor Halff – Professor and Deputy Dean at Singapore Management University & Co-Chair ASEAN PR Conference Committee

Moderator:

Dr. Rudi Sukandar – Head of Thesis Department The London School of Public

Relations Jakarta (Indonesia)

Tato Carbonaro – Manager of Institutional and International Relations at Aberje (Brazil)

Interactive Session

15.00 – 16.25

Key Area of Discussion 3: ASEAN and the Global Community

Main Topic:
Expanding the ASEAN Brand in the International Creative Economy Arena

Speakers:

Daniel Tisch – CEO of Argyle Public Relationships, Former Chairman of Global Alliance 2011-2013 (Canada)

Moderator:

Lisa Mihardja – Founder CEO of Alleira Batik (Indonesia)

Shameem Abdul Jalil – CEO of IZConsulting and APRN Honorary Council Member (Malaysia)

Interactive Session

16.45 – 17.05

Conclusion and Recommendation

Rapporteur:

Dr. Rudi Sukandar – Head of Thesis Department The London School of Public Relations Jakarta (Indonesia)

Closing by Ermiel H. Thabrani